Building brand awareness for a voice AI solution

The Verbio brand was already established in niche markets and known regions when their team brought us on board to help build growth further afield.

The brand already had strong robust elements which we leveraged to the full when building out the campaign assets and toolkit.

In a very niche but progressive market like voice AI, you have to position the brand’s offering very carefully.  Our in-line workshop with the Verbio team helped us really understand the business. We focussed very carefully on audience personas, and the insights we drew helped us create a carefully targeted campaign that the Verbia team were delighted with.