Konstellation - Strategy/Brand/Campaign/Digital
Creating a celestial design concept for Konstellation AI
Deliverables
/ Strategy
/ Brand
/ Campaign
/ Digital
Konstellation is a set of tools dedicated to making AI solutions from lab to production.
Built for machine learning scientists and engineers, Konstellation allows them to focus on the most valuable and creative part of their jobs.
We developed a design concept for Konstellation that uses celestial shapes alongside a contemporary and approachable sci-fi feel to represent the infinite applications of Konstellation and the limitless nature of open-source software.
One of the core visual elements was our ‘celestial’ graphic device. The design conveyed the vast possibilities of open-source software and the limitless nature of the journey that is machine learning.
The assets and materials were developed to give the brand real impact from launch.
The team at Konstellation backed us all the way with some brave decisions on creative application and brand treatment. This helped us deliver some impactful assets and comms to support the launch activity.
‘Konstellation AI harnesses the power of machine learning to make complex things, simple — like creating star constellations that make it easy to navigate our vast universe.’
“Working with Coffee helped us really understand what we had. Without the process they took us through I don’t think we would have got the results we did”
