Creating your 24/7 digital maître d’

Collins is a fully integrated table reservation and management platform. Our task was to develop a creative campaign leveraging the features and benefits of Access Collins and Design My Night to encourage restaurants and venues to sign up.

We developed a 3D character to personify the booking system and the way it supports restaurants. The character became a relatable and tangible embodiment of the Collins platform and an ever-present ‘team member’ for businesses that use the platform.