Amazon Restaurants — Food & Drink
Restaurant quality food, delivered to Prime members
Deliverables
/ Brand Development
/ Packaging
/ UI/UX
When the retail behemoth Amazon took on food delivery, they needed brand development, packaging, and meticulous careful UI and UX design to roll out the new service.
The premise of Amazon Restaurants was to connect the customer to restaurant quality food and food outlets with new customers without the need to set up a delivery network, manage drivers or handle phone calls.
From the visuals to the UX, our designs focused on that simplicity and seamlessness throughout.
The user experience had the be as seamless as possible, something people have come to expect from Amazon.
“We wanted to replicate that same feeling you get when that brown cardboard box with a large printed smile on its side, finds its way in through your door.”
